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Learn to Love Marketing

Mark Virkler's picture

My attitude toward marketing had always been "yuck". I told the Lord that I hated marketing. The Lord spoke to me: "I want to teach you to LOVE MARKETING, and to become good at it. For you will become good at what you love." 

My Reflections: God's grace flows out through the channel of His love (Matt. 14:14; Gal. 5:6). Without love, there is no revelation, anointing or breakthrough. Breakthroughs require love, passion, and whole-hearted search which result in God disclosing Himself to you. This is followed by steps of obedient implementation of the revelation(s) received.

Journaling: Each marketing piece is to come from My River, My flow, My heart, and it will speak directly to their heart. It is to be birthed in prayer and then sent with prayer. Then My Spirit will carry My message on the wings of My love into their hearts. Then I will prosper you. Then you will have success.

Mark, you know what the language of the heart is. It is imagination, pictures, emotions, flow, pondering, and meditation. The heart deals with attitudes, motivations and character traits. Communicating to the heart involves discerning their deepest needs, aspirations, God- given destinies, passions and desires.

I know all about the issues surrounding people's hearts. I will show you their hearts' needs, aspirations, fears and desires. I will grant you powerful stories and parables which will touch their hearts in a meaningful way, allowing My Spirit to work mightily within them, convincing them of what they are to do.

You know what a healed heart is. It is a heart full of faith, hope and love. The driving goals and passions of each person’s heart are to experience these things. You are to help lead them into these things. You know what an unhealed heart is. It is a heart filled with fear, despair and anger. As you write, you are moving people from their fears, angers and despair to a place of faith, hope and love. It is really as simple as that.

Journaling: “Appeal to the heart with honesty and integrity and get out of the way.

Scripture: He who wins souls is wise (Prov. 11:30).

Principles of Sharing
The Good News
As Exemplified in
Romans 10:15-17
Scripture as Applied
to Marketing

People must hear in order to respond.

How will they believe in Him whom they have not heard?

No one will invest in something they have not heard about.

We must have a communicator.

And how will they hear without a preacher?

We must tell the good news about our products and services.

We must send a communicator.

How will they preach unless they are sent?

We need to send out sales people to tell the benefits.

The communicator is a gift from God, to be honored and cherished.


These people who are sent are beautiful people, graced by God with the gifts to inspire.

Responses are not our concern.

However, they did not all heed the good news;

Not everyone will accept our great products or services.

God must move in the hearer’s heart.

So faith comes from hearing, and hearing by the word of Christ.

God needs to speak into their hearts for them to invest.

We are to pray for God to move in the hearer’s heart.

We have not ceased to pray for you and to ask that … (Col. 1:9).

We should always pray that God move in the hearts of those we are communicating with.

Shared responsibility: We do our part, and God does His.

I planted, Apollos watered, but God was causing the growth (1 Cor. 3:6).

We release responsibility for the end results into God’s hands.

Prayer of Repentance

Lord, I repent: for my judgments against marketers, seeing them all as evil manipulators. I repent for my scorn against marketing, saying, "I have a powerful message, they should recognize it and come to me." I turn away from these attitudes and believe that marketers can be honest, serving their clients in the best way possible, and marketing is a biblical idea, for You said, "How will they know unless someone tell them," and You sent us out to tell the world of Your good news of salvation. So there is a place to go out and serve society well by telling them good news which can enhance their lives. Those who are ready and able will respond to the invitation. Others will not, and that is fine. That is the way it is. 

Friendship Marketing Defined

Discovering pains, needs and aspirations which I can help fulfill
through the anointed resources God has made available within me.

Joining hands with friends who have been touched by Communion With God,
and together sharing this powerful, life-transforming experience with the world.

Helping others fulfill their destinies by serving them with the gifts God has perfected in me.

Mission - Passion - Difference

  • Our MissionTo saturate the world with communion with God
  • Our Passion Exploring Christian spirituality and kingdom lifestyle WITHOUT FEAR
  • Our Difference Definable, transferable, applicable, revelation-based learning

Your Turn...

What is your mission, passion and difference which you offer to the world? What is your attitude toward marketing? Do some journaling and let God speak to you.

Check out - How Do You Fund Ministry


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Anonymous's picture

The Lord has been dealing with me about this same thing. :)

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Results 1 - 10 of 461


4 Keys to Hearing God's Voice

4 Keys to Hearing God's Voice

by Mark and Patti Virkler | 305 Pages | Retail: $16.99

Have you ever wished you could just sit down and have a long talk with the Lord? Wouldn't it be wonderful to move beyond having a theology that states that God loves you to actually hearing Him whisper words of love into your heart? When you're worried or confused, wouldn't you love to see the situation from His perspective and hear how He wants you to respond?

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4 Keys to Hearing God's Voice (hard cover)

by Mark and Patti Virkler | 305 Pages

40% off the suggested retail price!

For the first time EVER! Hardcover copies of 4 Keys to Hearing God's Voice. This is a magnificent, beautiful gift to give for any occasion. Retailing at $24.95, you can purchase it through our website at only $15.00! Bless people with the gift of spiritual intimacy with the Lord Jesus Christ. Get a souvenir copy for yourself. Only 600 copies produced, so order while supplies last!

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Dialogue with God

by Mark and Patti Virkler | 296 Pages

This top seller for 30 years from Bridge Logos provides a narrative, right-brain presentation of the principles of how to hear God's voice. Especially enjoyable for personal use, it makes a great gift for introducing a loved one to the voice of God. This book teaches the four keys to hearing God's voice in readable style, and also devotes two entire chapters to moving samples of people's journaling (i.e. their two-way dialogue with God).

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Hear God's Voice Guaranteed Package

Hear God's Voice Guaranteed Package

9 Books | 10 CDs | 10 DVDs | Save $35+

Have you ever wished you could just sit down and have a long talk with the Lord? Wouldn't it be wonderful to move beyond having a theology that states that God loves you to actually hearing Him whisper words of love into your heart? When you're worried or confused, wouldn't you love to see the situation from His perspective and hear how He wants you to respond? When things don't seem to be going your way and your prayers aren't answered the way you had hoped, wouldn't it be great to hear Him tell you where He is in the midst of it, and what He is working out in your life? Are you ever just a little bit jealous of others who say with such confidence, "The Lord said...."?

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How to Hear God's Voice

by Mark and Patti Virkler | 317 Pages

We recommend that you order the newest revision of this book titled 4 Keys to Hearing God's Voice. It includes 95% of the content of How to Hear God's Voice but is reorganized so it fits perfectly with the 10 DVDs on this subject by Mark Virkler. In addition, it gets you started using the four keys earlier in the book and gives you more journaling samples and exercises. Since we have removed the large margins, it is a smaller and less expensive book.

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Prayers That Heal the Heart - Revised & Expanded 20th Anniversary Edition

by Mark and Patti Virkler | 320 Pages

Prayer counseling that breaks every yoke! Everything you need to experience deep healing of your soul and spirit.

Did you know that you don’t need to be continually plagued by negative thoughts, feelings, pictures or memories?

It is not part of the "human condition" to feel the constant nagging of doubt, insecurity, or anger. No matter what sin you are trying to overcome, what lie you think you’ll always believe, or what traumas your heart has suffered in the past, you will receive total freedom and restoration by praying these prayers in faith. 

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Twelve Weeks to Spiritual Mastery - Group Coaching

A group coaching experience with Mark Virkler

Because I could not find a Spirit-anointed teacher/coach, I spent ten extremely frustrating years seeking to hear God’s voice!!! Suggestions offered did not help me, things like: “You just know that you know. It is a still small voice. He speaks from your heart.” No one could give me the answer I needed which was: Hearing God’s voice is as simple as quieting yourself down, fixing your eyes on Jesus, recognizing His voice as spontaneous, flowing thoughts and writing down His flow as it is coming. Test what you have written after the flow is done, NOT while it is occurring.

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Counseled by God

by Mark and Patti Virkler | 146 Pages

Have you ever been defeated by negative emotions such as anger, fear, guilt, inferiority, condemnation or depression? Have you tried to fight them off unsuccessfully? Is there an answer that is deeper than simply trying to mentally reason yourself out of these emotions? Is there a way that Jesus can speak a word of life into the depths of your emotional despair and bring healing on a deep level? Is there a form of Christian counseling that begins and ends with the movement of Christ within your heart, rather than simply with the words of man?

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Hear God Through Your Dreams Workbook Cover

Hear God Through Your Dreams Workbook

by Mark and Patti Virkler | 92 Pages

A new book has just been released that accompanies this workbook: Click here for Hearing God Through Your Dreams by Charity Kayembe and Mark Virkler (featured on Sid Roth's "It's Supernatural", with almost a million views just on YouTube).

Do you often wake up feeling there was a significant message in your dream, but you’re just not sure what it is? Like Daniel and Joseph, do you long to be able to help others understand their own dreams and win them to Christ as you explain His night messages to them? Wouldn't it be nice if you could receive mid-course corrections from the Lord while you sleep? Do you wish you could be receiving divine inspiration, creative solutions to problems, and direction from the Lord during that third of your life that you’re “just” sleeping?

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Hearing God Through Your Dreams

by Mark Virkler and Charity Virkler Kayembe | 292 Pages

Learn How to Hear God’s Voice, Even When You Are Sleeping

It is always fun to be on the winning team. Well look what God has done with Charity's new dreams teaching. It has taken off like a rocket with a live TV interview on Cornerstone Network and her Sid Roth interview which has almost a million views on YouTube!

Price: $16.99